The Human View™ Blog
The OE Click-Magnet You’re Probably Ignoring
Open Enrollment season: every year, you get one shot to move the needle. But before anyone enrolls, clicks, or even cares, your email needs to do just one thing — get opened. ...more
[Employers] ,[Consultants & Brokers] [Benefits Enrollment] [Point Solutions] [Well-Being & Clinical Mgmt] &[Voluntary Benefits]
September 30, 2025•3 min read
Neuro-Marketing for Benefits Enrollment
Did you know that 75%+ of employees don't really hear your benefit communications messages??? Year after year, employers, benefit consultants and enrollment vendors craft campaign after campaign, yet... ...more
[Employers] ,[Consultants & Brokers] [Benefits Enrollment] [Point Solutions] [Well-Being & Clinical Mgmt] &[Voluntary Benefits]
September 02, 2025•3 min read
Five Bottom Lines
Spiral dynamics visionary Dr. Don Beck proposed that any emerging, sustainable business model for the global community must be "profitable" in 5 key areas. These 5 "bottom lines" must meet the human... ...more
[The Human View] ,[Employers] &[Well-Being & Clinical Mgmt]
August 19, 2025•6 min read
Heard of Mimetic Desire? Me, Either.
If you’re in the benefits world—as a consultant, broker, or strategist—you’ve probably found yourself asking the same questions I have lately: “Why don’t employees engage more with programs that are g... ...more
[Employers] ,[Consultants & Brokers] [Benefits Enrollment] [Point Solutions] [Well-Being & Clinical Mgmt] [Activate & Engage] &[Voluntary Benefits]
August 05, 2025•3 min read
Of Mountaintops and Valleys in the Benefits Expanse
There is a contoured terrain to every system—ridges of strategy, valleys of execution, and winding trails of human behavior in between. In the vibrant expanse of employee benefits, the terrain include... ...more
[Employers] ,[Consultants & Brokers] [Benefits Enrollment] &[Voluntary Benefits]
July 08, 2025•3 min read
Open Enrollment 2026: The New Era of Immersion and Emotion
The world of employee benefits is undergoing a transformation. With the convergence of personalized data streams, API-driven platform integration, and conversational AI... ...more
[Employers] ,[Consultants & Brokers] [Benefits Enrollment] [Point Solutions] [Well-Being & Clinical Mgmt] &[Voluntary Benefits]
June 10, 2025•3 min read
Mark Head
President
With 4 decades of combined experience in employee benefits consulting, wellness and health management, Head brings a unique combination of dynamic perspectives into a clear vision of where the future of health care is moving - and it's moving towards deeper human connection, awareness, and engagement...
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