The Human View Blog

Reframing the Benefits "Gold Standard"

It's time to embrace a new approach that leverages the power of NeuroMarketing to reframe the conversation around high-deductible health plans (HDHPs) and voluntary benefits (VBs). ...more

[Employers] ,[Consultants & Brokers] [Benefits Enrollment] &[Voluntary Benefits]

November 26, 20246 min read

Reframing the Benefits "Gold Standard"

Spotlight on Women's Health

Recent studies, articles and opinion pieces highlight the push for enhanced maternity support, targeted health programs, and comprehensive coverage for female-specific health issues. ...more

[Employers] ,[Consultants & Brokers] [Benefits Enrollment] &[Activate & Engage]

October 29, 20245 min read

Spotlight on Women's Health

Human-Digital Approaches to Mental + Emotional Well-Being

As we head towards 2025, the ongoing imperative for health plan cost management and employee well-being are driving more emphasis on the role of mental and emotional coherence. ...more

[Employers] ,[Benefits Enrollment] [Point Solutions] &[Well-Being & Clinical Mgmt]

October 03, 20244 min read

Human-Digital Approaches to Mental + Emotional Well-Being

How Interested in Voluntary Benefits are the 5 BenefitPersonas™?

As employers look to engage their employees with expanded benefit offerings, it’s crucial to understand how different personality types interact with voluntary and ancillary benefits. ...more

[Consultants & Brokers] ,[Benefits Enrollment] &[Voluntary Benefits]

October 01, 20244 min read

How Interested in Voluntary Benefits are the 5 BenefitPersonas™?

How GenAI and Psychographics Can Help Shape 2025 O/E

With healthcare costs expected to increase by as much as 8-9% next year, the pressure for balancing how much of that to pass on to employees is more acute than it's been in a long time. ...more

[Benefits Enrollment]

September 10, 20245 min read

How GenAI and Psychographics Can Help Shape 2025 O/E

Above the Noise: Precision Targeting + Messaging

Everyone loves to talk about how their solutions are no longer One-Size-Fits-All. Personalization has certainly become more important, and it has been showing up in various ways more and more over the... ...more

[Benefits Enrollment] ,[Point Solutions]

August 08, 20245 min read

Above the Noise: Precision Targeting + Messaging
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Mark Head

President

With 4 decades of combined experience in employee benefits consulting, wellness and health management, Head brings a unique combination of dynamic perspectives into a clear vision of where the future of health care is moving - and it's moving towards deeper human connection, awareness, and engagement...

Contact Information

mark.head@benefitpersonas.com

(214) 455-3706

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