The Human View Blog

Reframing the Benefits "Gold Standard"

It's time to embrace a new approach that leverages the power of NeuroMarketing to reframe the conversation around high-deductible health plans (HDHPs) and voluntary benefits (VBs). ...more

[Employers] ,[Consultants & Brokers] [Benefits Enrollment] &[Voluntary Benefits]

November 26, 20246 min read

Reframing the Benefits "Gold Standard"

Navigating the Future of VBs

The voluntary benefits (VB) landscape has rapidly evolved in 2024, with new products and tech-driven tools changing the way insurers, benefit consultants, and brokers support employer clients. ...more

[Voluntary Benefits]

October 29, 20244 min read

Navigating the Future of VBs

How Interested in Voluntary Benefits are the 5 BenefitPersonas™?

As employers look to engage their employees with expanded benefit offerings, it’s crucial to understand how different personality types interact with voluntary and ancillary benefits. ...more

[Consultants & Brokers] ,[Benefits Enrollment] &[Voluntary Benefits]

October 01, 20244 min read

How Interested in Voluntary Benefits are the 5 BenefitPersonas™?

Lifestyle Spending Accounts: Elevating Benefits Towards More Flexibility and Personalization

The buzz for Lifestyle Spending Accounts (LSAs) is mirroring their nigh-on meteoric rise in both interest and actual implementation. That two recent reports on LSAs come in at 34 and 59 pages speaks t... ...more

[Employers] ,[Consultants & Brokers] [Well-Being & Clinical Mgmt] &[Voluntary Benefits]

September 03, 20248 min read

Lifestyle Spending Accounts: Elevating Benefits Towards More Flexibility and Personalization

The Future Was Yesterday? VBs Hurtle Towards 2025

The clock is ticking. 2025 open enrollment is right around the corner, and the cutting-edge trends, disruptive technologies, and evolving employee expectations are already shaping the landscape. ...more

[Voluntary Benefits]

August 06, 20244 min read

The Future Was Yesterday? VBs Hurtle Towards 2025

An Apple a Day Keeps VBs in Play

Apple's success in selling iPhones is largely attributed to its deep understanding of psychographics, which involves analyzing consumer lifestyles, values, and aspirations. ...more

[Consultants & Brokers] ,[Voluntary Benefits]

July 09, 20244 min read

An Apple a Day Keeps VBs in Play
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Mark Head

President

With 4 decades of combined experience in employee benefits consulting, wellness and health management, Head brings a unique combination of dynamic perspectives into a clear vision of where the future of health care is moving - and it's moving towards deeper human connection, awareness, and engagement...

Contact Information

mark.head@benefitpersonas.com

(214) 455-3706

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